Social graphics
Church Social Media Graphics: A Simple Weekly Plan
· LanternLetter Co.
Social media is often the first place a visitor sees your church. You do not need many posts; a steady, recognizable rhythm works better than occasional bursts.
A weekly rhythm
- Early week: a recap or a verse from Sunday's sermon
- Midweek: an upcoming event or ministry spotlight
- Friday or Saturday: "Join us Sunday" with service times and address
- Seasonal: countdowns and schedules for Advent, Christmas Eve, Lent and Holy Week
Sizes and formats
Square and vertical (portrait) images work across most platforms, and vertical formats suit stories. Platforms change their recommended dimensions from time to time, so check each platform's current help pages before creating a new template.
Design and accessibility tips
- Keep text on the image short; put details in the caption.
- Use high contrast between text and background.
- Add alt text when the platform allows it.
- Always include the date, time and place for events.
- Use the same colors and fonts as your bulletin so print and online match.
Connect graphics to your print materials
When the Advent bulletin cover, the December newsletter and the Instagram post share one design, people recognize the series. See our Advent guide, Lent guide, newsletter guide and bulletin ideas. Our Advent social pack is in the shop. Promoting a candlelight service? See our Christmas Eve program guide.
More guides
- Church Bulletin Ideas: 25 Practical Ideas for Weekly Bulletins
- Advent Bulletin Guide: Themes, Readings and Design Ideas
- Lent Bulletin Guide: Ash Wednesday to Easter
- How to Write a Church Newsletter People Actually Read
- Christmas Eve Candlelight Service Program: A Planning and Layout Guide
- Christmas Church Bulletin Ideas: Covers, Content and Planning for December
- Large-Print and Accessible Church Bulletins: A Practical Guide
- Advent Wreath Readings for Your Bulletin: A Week-by-Week Guide
Want this done for you?
Send your service details and we prepare print-ready bulletins, service programs and social graphics. Plans start at $49/mo.